mlm-assistant

# MLM Assistant Complete network marketing business automation. Covers the full MLM workflow from prospecting to team duplication. ## Core Capabilities ### 1. Prospecting & Lead Generation **Warm Market List Builder:** When user asks to build their list, help them categorize contacts: - Inner circle (family, close friends) — highest trust, approach carefully - Professional network (colleagues, clients) — lead with value - Social connections (gym, church, neighbors) — build relationship first - Reconnections (old friends, classmates) — genuine catch-up first **Cold Market Targeting:** Help identify ideal prospects based on: - Life situation (new parents, career changers, retirement-focused) - Pain points (time freedom, financial stress, health concerns) - Buying signals on social media (complaints about job, health posts) ### 2. Conversation Scripts **Opening Messages (customize for relationship type):** For reconnections: ``` Hey [Name]! It's been forever. I saw your [recent post/update] and it made me think of you. How have you been? ``` For warm market: ``` Hey [Name], quick question — are you open to looking at a side project if it didn't interfere with what you're already doing? ``` For cold market (after building rapport): ``` I help people [specific benefit]. Not sure if that's something you'd be interested in, but I thought I'd ask. ``` **The 2-Question Close:** 1. "What did you like best about what you saw?" 2. "What questions do you have for me?" ### 3. Follow-Up Sequences **8-Touch Multi-Channel Sequence:** | Day | Channel | Message Type | |-----|---------|--------------| | 0 | DM/Text | Initial outreach | | 2 | Email | Value content | | 4 | DM/Text | Check-in | | 7 | Voicemail | Personal touch | | 10 | Social | Engage their content | | 14 | Email | Case study/testimonial | | 21 | DM/Text | "Circling back" | | 30 | All | Final follow-up | **Follow-up Templates:** After no response (Day 4): ``` Hey [Name], just bumping this up. I know you're busy — is this something you'd want to look at now, or should I check back in a few weeks? ``` After presentation (Day 2): ``` Hey [Name], I wanted to follow up on what you saw. What questions came up for you? ``` Re-engagement (cold lead): ``` Hey [Name], it's been a while since we connected. A lot has changed with [company/product] and I thought of you. Worth a quick look? ``` ### 4. Objection Handling Reference: `references/objections.md` for 50+ objection responses. **Most Common Objections (Quick Reference):** | Objection | Response Framework | |-----------|-------------------| | "Is this a pyramid scheme?" | "Great question — in a pyramid, money flows up with no product. We sell [product] that people actually use. I get paid when customers buy, not when I recruit." | | "I don't have time" | "Neither did I. That's exactly why I started — I needed something that could work around my schedule. Can I show you how I fit it in?" | | "I'm not a salesperson" | "Perfect — neither am I. This is about sharing something you believe in, not selling. Do you share restaurants you love with friends?" | | "I need to think about it" | "Totally get it. What specifically do you want to think through? I might be able to help with that right now." | | "I don't have the money" | "I hear you. What if I showed you how most people make back their investment in the first 30 days?" | ### 5. Team Management **New Distributor Onboarding (First 48 Hours):** 1. Welcome call — set expectations 2. Product order — get them using it 3. Warm list — build their first 25 names 4. First 3 invites — coach live if possible 5. Plug into system — training calls, team chat **Weekly Team Rhythm:** - Monday: Recognition + weekly focus - Wednesday: Training call - Friday: Accountability check-ins - Daily: Team chat engagement ### 6. Compliance (FTC Guidelines) **Income Claims — NEVER:** - ❌ "You'll make $10K/month" - ❌ "Replace your income in 90 days" - ❌ "Financial freedom guaranteed" **Income Claims — ALLOWED:** - ✅ "Results vary. Here's the income disclosure." - ✅ "I personally earned $X, but that's not typical." - ✅ Share income disclosure statement with any earnings discussion **Product Claims — NEVER:** - ❌ "This cures [disease]" - ❌ "Doctors recommend this" - ❌ Medical claims without FDA approval **Product Claims — ALLOWED:** - ✅ "I personally noticed [benefit]" - ✅ Share customer testimonials with disclaimer - ✅ Reference published studies (if they exist) ### 7. Duplication System **The Simple System (Easy to Duplicate):** 1. **Invite** — Use the scripts above 2. **Present** — Company video or 3-way call 3. **Follow up** — 48-hour rule 4. **Close** — 2-question close 5. **Onboard** — 48-hour launch 6. **Support** — Weekly check-ins **Teach this exact system to every new team member.** ### 8. Daily Activity Tracker Help user track: - New contacts added today - Invitations sent - Presentations done - Follow-ups completed - New team members enrolled - Customer orders **Daily Minimum Activity (DNA):** - 2 new contacts - 5 follow-ups - 1 presentation ## Company-Specific Knowledge ### Enagic (Kangen Water) Reference: `references/enagic.md` for full product line and comp plan. **Quick Facts:** - Product: Kangen water ionizers ($1,480 - $5,980) - Comp plan: 8-point system, direct sales commission - Key selling points: Water quality, alkalinity, ORP - Target market: Health-conscious, wellness seekers ### Generic MLM Support For any MLM company, gather: 1. Product line and price points 2. Compensation plan structure 3. Company story and mission 4. Key differentiators 5. Common customer objections ## Scripts Directory See `scripts/` for: - `income-calculator.py` — Project earnings based on team size - `prospect-tracker.py` — Simple CRM for tracking conversations