shopify-launch-strategy

# Shopify New Product Launch Playbook A complete product launch strategy for Shopify merchants covering pre-launch buzz building, launch day execution, and post-launch momentum. This skill generates a 30-60-90 day launch roadmap with email sequences, social campaigns, paid ad strategies, and influencer activation plans. ## Usage ``` product launch strategy: <product and niche> launch playbook for: <product description> new product launch plan: <store type> launch my product: <product category> ``` ## What You Get 1. **Pre-Launch Hype Building** — 30-day countdown strategy to build anticipation 2. **Launch Day Execution** — Hour-by-hour launch day campaign plan 3. **Email Launch Sequence** — 8-email series from teaser to post-launch 4. **Social Media Launch Calendar** — Platform-specific content for launch month 5. **Paid Ad Launch Strategy** — Campaign structure and budget for launch period 6. **Influencer Launch Activation** — Coordinated seeding and content drops 7. **Post-Launch Momentum** — Sustaining sales velocity after initial launch spike